Final approved screen-ready ads must be supplied to the City at least 10 business days before the start of the advertising term.
The City of Winnipeg operates a growing digital display network featuring 44 high-definition screens installed in 37 high-attendance community facilities. Hundreds of thousands of Winnipeggers attend our facilities every year for library programs and services, leisure/active living programming, participating in competitive sport, fitness services, and as spectators.
Rates
7 second ad
| Campaign length | Group 1 | Group 2 | Group 3 |
|---|---|---|---|
| less than 1 year | $60 | $51 | $30 |
| 1 – 2 years | $57 | $49 | $29 |
| over 2 years | $54 | $46 | $27 |
15 second ad
| Campaign length | Group 1 | Group 2 | Group 3 |
|---|---|---|---|
| less than 13 weeks | $105 | $90 | $53 |
| 13 to 25 weeks | $100 | $85 | $50 |
| 26 to 51 weeks | $97 | $83 | $49 |
| 1 – 2 years | $93 | $79 | $47 |
| over 2 years | $90 | $76 | $45 |
30 second ad
| Campaign length | Group 1 | Group 2 | Group 3 |
|---|---|---|---|
| less than 13 weeks | $165 | $141 | $83 |
| 13 to 25 weeks | $154 | $131 | $77 |
| 26 to 51 weeks | $149 | $127 | $75 |
| 1 – 2 years | $141 | $120 | $71 |
| over 2 years | $132 | $113 | $66 |
- Rates per week
- Minimum buy: 4 weeks
- All rates are net before tax
- Ad changes: $60
Facility information
Facility groups
Group 1 – Whole network
- Facilities: 37
- Screens: 44
- Daily ad exposures: approximately 8,150
Group 2 – Leisure centres, pools, arenas
- Facilities: 17
- Screens: 21
- Daily ad exposures: approximately 5,250
Group 3 – Libraries
- Facilities: 20
- Screens: 23
- Daily ad exposures: approximately 2,900
Ad exposure = total number of times an individual ad is shown
Facility information
Group 1 – Whole network
Includes all screens in our network.
Group 2 – Leisure centres, pools, arenas
| Facility | Screen locations |
|---|---|
| Bonivital Pool 1215 Archibald Street | Reception desk–lobby |
| Century Arena 1377 Clarence Avenue | Lobby |
| Cindy Klassen Recreation Complex 999 Sargent Avenue | Reception desk–lobby |
| Elmwood Kildonans Pool 909 Concordia Avenue | Lobby/lounge |
| Eric Coy Arena 535 Oakdale Drive | Lobby |
| Fort Rouge Leisure Centre 625 Osborne Street | Reception desk–lobby |
| Kinsmen Sherbrook Pool 381 Sherbrook Street | Lobby/lounge |
| Maginot Arena 910 Maginot Street | Lobby |
| Margaret Grant Pool 685 Dalhousie Drive | Lobby/lounge |
| Pan Am Pool 25 Poseidon Bay | Reception desk–lobby Lounge–concession area |
| River East Arena 1410 Rothesay Street | Lobby |
| Sam Southern Arena 625 Osborne Street | Arena entrance–lobby/concession area |
| Sergeant Tommy Prince Place 90 Sinclair Street | Reception desk Lobby/lounge |
| Seven Oaks Pool 444 Adsum Drive | Lounge |
| St. James Assiniboia Centennial 644 Parkdale Street | Reception desk–lobby |
| St. James Civic Centre/Ab McDonald Arena 2055 Ness Avenue | Reception desk–lobby |
| Transcona Kinsmen Centennial Pool 1101 Wabasha Street | Lobby |
* Recreation amenities vary by location but can include weight rooms, indoor tracks, gyms and multi-use rooms.
Group 3 – Libraries
| Facility | Screen locations |
|---|---|
| Bill and Helen Norrie Library 15 Poseidon Bay | Reception desk–lobby |
| Charleswood Library 6–4910 Roblin Boulevard | Reception desk–lobby |
| Cornish Library 20 West Gate | Reception desk–lobby |
| Fort Garry Library 1360 Pembina Highway | Reception desk–lobby |
| Harvey Smith Library 999 Sargent Avenue | Reception desk–lobby |
| Henderson Library 1–1050 Henderson Highway | Reception desk–lobby |
| Louis Riel Library 1168 Dakota Street | Reception desk–lobby |
| Millennium Library 251 Donald Street | First floor – east First floor – south Second floor Third floor |
| Munroe Library 489 London Street | Common area |
| Osborne Library 625 Osborne Street | Reception desk–lobby |
| Pembina Trail Library 2724 Pembina Highway | Lobby–common area |
| Sir William Stephenson Library 765 Keewatin Street | Reception desk–lobby |
| St. Boniface Library 100-131 Provencher Boulevard | Reception desk–lobby |
| St. James-Assiniboia Library 1910 Portage Avenue | Reception desk–lobby |
| St. John’s Library 500 Salter Street | Reception desk–lobby |
| St. Vital Library 6 Fermor Avenue | Lobby–common area |
| Transcona Library 1 Transcona Boulevard | Lobby–common area |
| West Kildonan Library 365 Jefferson Avenue | Reception desk-lobby |
| Westwood Library 66 Allard Avenue | Reception desk-lobby |
| Windsor Park Library 1195 Archibald Street | Lobby–common area |
Network specifications
Displays
- 1080p 55" & 65" LCD screens
Ad rotation
- Ads play in a randomized loop during facility hours of operation
Locations
- High visibility areas including lobbies, lounges, entrances, and hallways with minimal or no surrounding advertisements
Submission requirements
Static image ads
- Formats supported:
- JPG
- PNG
- Resolution:
- 1920px W x 1080px H
Video ads (no audio)
- Formats supported:
- Preferred: MP4 h.264
- Also accepted:
- WMV 9
- AVI Compressed MP4
- QuickTime h.264 encoded
- Video bitrate: 10 Mbps
- Frame rate: 30 FPS
Image gallery
Contact
For all facility advertising opportunities, please contact:
Telmo Reis
Advertising Sales Liaison
Phone: 204-803-3898
Email: cms-advertising@winnipeg.ca